A. Narasimha Chary — Performance Marketing Portfolio
Available for full-time roles

A. Narasimha
Chary

Performance Marketing Specialist (Google Ads & Meta Ads)

Google Ads  ·  Meta Ads  ·  GA4  ·  GTM  ·  Lead Generation  ·  Conversion Tracking

Performance marketer with hands-on experience in Google Ads and Meta Ads, specializing in lead generation, conversion tracking, and full-funnel campaign strategy — building campaigns where every rupee is accountable.

View Projects Contact Me ⬇ Download Resume
10+
Certifications
2+
Internships
GA4
Certified
Narasimha Chary
₹500/day Campaign Budget
📍 Hyderabad, IN
About Me

Full-Funnel Campaigns,
Measurable Results

I’m a performance marketer focused on building full-funnel campaigns that generate real business outcomes — not just clicks or impressions.

My work spans Google Ads search campaigns and Meta Ads — including lead generation, conversion campaigns, and retargeting funnels — combined with GA4 analytics and GTM-based tracking.

I build complete campaign systems: from audience targeting and ad creatives to conversion tracking and optimization. Every rupee spent is accountable. The approach is simple — attract the right audience, capture leads, and convert using data-driven decisions.

📢
Google Ads — Search Campaigns
Campaign structure, keyword strategy, ad copy, Quality Score, Maximize Conversions
🎯
Meta Ads — Full Funnel
Awareness, lead gen (Instant Forms), conversion campaigns, retargeting via video audiences
📊
Tracking & Analytics (GA4 + GTM)
Event setup, Meta Pixel via GTM, conversion tracking, funnel analysis
🔌
Lead Generation & CRO
Landing page optimization, WhatsApp & call tracking, form tracking, CPL reduction
Core Skills

What I Specialise In

📢
Google Ads
Search Campaigns
📘
Meta Ads
Lead Gen & Conversion
📊
Google Analytics 4
Certified
🏷️
Google Tag Manager
Events & Triggers
🎯
Conversion Tracking
GTM + Meta Pixel
🔌
Lead Generation Funnels
Full Funnel
🖥️
Landing Page Optim.
CRO
👥
Audience Targeting
Custom & Lookalike
Projects

Real Campaigns,
Real Outcomes

Google Ads · Lead Generation
Skin Arc Dermatology
Lead Generation Campaign
✅ Campaign Built
Campaign Setup
  • Google Ads Search Campaign
  • High-intent keyword targeting
  • Radius targeting (local area)
  • Phrase + Exact match types
  • Maximize Conversions bidding
Tracking & Optimization
  • GTM setup & container config
  • GA4 conversion tracking
  • WhatsApp click tracking
  • Call click tracking
  • Form submission tracking
  • Landing page optimization
Meta Ads · Full-Funnel · Lead Generation
Meta Ads Lead Generation
& Conversion Funnel
✅ Campaign Built
📌 Project Overview

Built a full-funnel Meta Ads campaign for a skin clinic to generate leads and website conversions for acne treatment services. The funnel ran from cold awareness all the way to warm retargeting — each stage with a distinct objective, audience, and creative strategy.

Campaign Funnel Flow
🎬 Video Ad (Cold)
→
📋 Instant Form (Leads)
→
🌐 Landing Page (Conversions)
→
🔁 Retargeting (Warm)
⚙️ Campaign Structure
🌍 Stage 1 · Cold
Awareness Campaign
ObjectiveEngagement
AudienceWomen 25–40, Hyderabad
CreativeVideo ad for brand awareness
GoalBuild reach & signal audience
📋 Stage 2 · Warm
Lead Generation Campaign
ObjectiveLeads (Instant Forms)
OfferFree consultation worth ₹499
FunnelAd → Instant Form → Lead capture
FrictionZero — form pre-fills on Meta
🎯 Stage 3 · Hot
Conversion Campaign
ObjectiveWebsite Conversions
PixelMeta Pixel via GTM
TrackingWhatsApp click events
LandingConversion-focused page
🔁 Retargeting Strategy
Created a custom audience of users who watched 50%+ of the video ad within the past 30 days. Retargeted this warm audience with a conversion-focused ad — higher intent, lower CPL, stronger close rate.
🛠️ Tools Used
📘 Meta Ads Manager
📡 Meta Events Manager
🏷️ Google Tag Manager
🎨 Canva
💡 Key Skills Demonstrated
🔺 Funnel Strategy (Cold → Warm → Hot)
🎯 Audience Targeting
📊 Conversion Tracking
🔌 Lead Generation Optimization
🧪 Creative Testing
Campaign Strategy

How I Structure
Ad Campaigns

📋
Campaign Type
Search + Meta Ads Funnel
🎯
Campaign Goal
Leads & Conversions
💰
Daily Budget
₹300 – ₹500 / day
📍
Targeting
Location + Interests + Custom Audiences
🔑
Match Types
Phrase + Exact (Google) / Retargeting (Meta)
⚡
Bid Strategy
Maximize Conversions / Highest Volume
Tools & Tech

My Toolkit

📢 Google Ads
📊 Google Analytics 4
🏷️ Google Tag Manager
📘 Meta Ads Manager
📡 Meta Events Manager
🔷 Meta Pixel
🔵 WordPress
💻 HTML / CSS
🤖 AI Tools
🔍 Google Search Console
📝 Google Keyword Planner
📩 HubSpot
Certifications

Credentials & Qualifications

🎓
Google Digital Marketing Fundamentals
Google / Skillshop
Verified
🎓
HubSpot SEO Certification
HubSpot Academy
Verified
🎓
Meta Digital Marketing Associate
Meta Blueprint
Verified
🎓
GA4 Certification
Google Skillshop
Certified
🎓
Digital Marketing Fundamentals
UpGrad
Verified
🎓
Performance Marketing Basics
Great Learning
Verified
Contact

Let’s Work
Together

📞
Phone
+91 86392 24833
✉️
Email
alwalanarasimhachary@gmail.com
📍
Location
Hyderabad, Telangana
🌐
Portfolio
servixyo.com/portfolio

Open to Opportunities

Looking for a performance marketing role where I can drive real results with Google Ads, Meta Ads, GA4, and GTM. Available for full-time, remote, or hybrid roles. Willing to relocate.

✉️   Send me an Email 💼   Connect on LinkedIn

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